In a nutshell, I am a full stack web designer and developer with a particular interest in generating content and design that helps to create leads.

Some specific technologies I work with and like are,

•     - PHP frameworks (Silverstripe and Wordpress) as well as 
•     - front-end technologies (HTML, CSS and jQuery javascript).

I enjoy finding projects where I can add value. Recently I have found the need for a design approach that increases lead generation.

Recent review:

Chris Russell - Owner Operator of Paradise Ziplines

Web Design:

I enjoy creating modern and usable designs that fit your business needs. Usually, these are custom builds. I also have a particular interest for UX especially around Lead Generation and Sales Funnels.

Here are some particular examples from my previous projects that I am proud of.

Paradise Ziplines:

Paradise Ziplines is a new tour operator in Queenstown, New Zealand.

I designed and built this site with the concept of a sales funnel in mind. I also knew that this site should be very image based. As such, I focussed the design on a home page which was impressive in terms of images but also was uncluttered and has obvious links to the smaller end of the funnel, ie the tour pages.

With these points in mind, I created an image slider on the home page, used an auto writer to display info without taking up too much real estate and provided obvious buttons to booking and tour pages.

I was very happy with the site and after being in the public eye for over a year now the sales funnel has proven itself to work well.

The site also gets a lot of contact form submissions as well related to bookings so the user experience is very practical as well.

CribCafe Riverton:

Crib Cafe is located in Riverton, New Zealand and has some seriously good food and coffee.

The design from the site was really fun to think about and implement as the owners have a great sense of style and are great personalities in their own right. This gave me a lot of free reign and ideas in terms of design.

The location map (Google Maps) has a custom style to it which sets it apart from the generic colour scheme and location pins of most Google Maps. The design was so funky and custom that I couldn't use a generic design for the map too.

Caption: Home Page Design, I wanted it to be funky and surf related. The logo was already existing and matches the off the wall design. Riverton is a surf town so the surf image was appropriate and accurate to the identity of the cafe and town itself.

Caption: Custom design Google Map from Snazzy Maps - includes a 'get directions' link that will open up Google Maps and navigate you to Crib Cafe.

Web Development:

Silverstripe allows you a great amount of flexibility in creating solutions for adding content in very particular and specific ways. This is useful and easy for clients to create whatever content they need.

Here are some particular examples from my previous projects where I created custom solutions for clients to editing content via Silverstripes highly rated CMS.

Paradise Ziplines:

Caption: A page just for reviews. They can be entered by a CMS user and then are displayed around the site in various places.

Crib Cafe Riverton:

Caption: Example of a CMS editable menu - as a new menu is created the site can be updated after logging into the CMS.

Caption: The Cafes opening hours also at mobile - can be edited in CMS as desired.

Hosting and Domain Names:

I am quite flexible with how I can work with hosting. I have my own hosting where I can keep your site or I can work with your existing hosting. If hosting with me then I can offer competitive monthly rates as well as free CDN (makes your site load time faster) and a free SSL certification.

I can also buy URLs for you.

Previous work history:

Web Developer

Active Adventures New Zealand
Dates Employed:    Oct 2015 – Aug 2018
Employment Duration:    2 yrs 10 months
Location:    Queenstown, New Zealand

Active Adventures is a small company with a proven sales funnel relying on custom web development and a Customer Relationship Manager (CRM) to support its sales process.

Web Developer, Website Project Management and Sales

Xebidy Strategic Design
Dates Employed:    Nov 2014 – Oct 2015
Employment Duration:    11 months
Location:    Queenstown, New Zealand

I sold, project managed and helped to build websites. This means I meet with clients and discuss the requirements of their build. I got them to a point where they are comfortable that we can deliver their project and then I wrote technical documents for myself and other staff to execute the project.

Web Developer

Xebidy Strategic Design
Dates Employed:    Jun 2014 – Nov 2014
Employment Duration:    6 months

Building websites with custom functionality and designs using, 

• - Silverstripe PHP Framework (MVC), jQuery, HTML5 and CSS3
• - Using Photoshop to edit images.
• - Interacting with API's, eg Foxycart Shopping Cart (http://www.foxycart.com/)
• - Incorporating third party shopping carts and payment software (https://www.braintreepayments.com/)

ACG YOOBEE School of Design

Diploma in Web Design
Field Of Study:    Web development
Dates attended:    2013 – 2014

This was an introductory course to web development and readied participants for a job as either a front end of back-end developer. Largely we were taught front end and back end code and coding practices, database management, and fundamental web design principles.

Marketing Assistant

Stray Laos and Thailand
Dates Employed:    Jan 2012 – Mar 2012
Employment Duration:    3 months
Location:    Laos, Thailand, New Zealand

Content provision for Coach Magazine (Stray Asia's soon to be launched magazine in SouthEast Asia), editing and finding awesome activities for our customers in South East Asia (SEA). 

Liaising with advertisers for Coach Magazine.

Tour Guide

Stray Laos and Thailand
Dates Employed:    Oct 2010 – Nov 2011
Employment Duration:    1 yr 2 months
Location:    Laos and Thailand

Taking groups small and large around Stray's flexible backpacker travel network in Laos and Northern Thailand. 

Liaising with local guides and drivers with Laos, entertaining and keeping track of tonnes of backpackers from England, Holland, Canada, Denmark, Australia, New Zealand, Germany, Israel, Russian, Swedish.... you name it!

Sourcing activities for Stray to send its customers to include Hot Air Ballooning, Bomb Boat rides in Central Laos, jet skiing in Vang Vieng, Muang Sing activities and accommodation, Luang Namtha day treks and lots of other stuff.